Yup, this is going to sound like a whinge.
Maybe it is. But I believe that my points are valid and warrant saying. I could
simply ignore the issue but in this case my sense of fair play won’t let me.
On and off, for a number of years I edited
the news content for the British Fantasy Society, both online and in the Newsletter (in the pre-Prism, pre-Journal days). Amongst all the information about mainstream books
that I covered, I did my utmost to champion the UK small/independent press. Most
publishers sent me press releases to ensure coverage of their titles;
frequently I heard a snippet of news, which meant Googling for further details.
I did it because I believed in giving fantasy and horror publications as much
publicity as possible.
I am also a publisher of small press items
– check out my Alchemy Press website for details. In 2011, after an interregnum
of many years, I resurrected the press, launching a signed, limited edition of
Peter Atkins short stories, Rumours of
the Marvellous. So far this year I have three projects on the go.
Rumours was an expensive book to produce and hence its relatively high
cover price. Nevertheless, I sent off review copies to several
fantasy/horror-related websites and magazines. I sincerely thank all those who
mentioned the book and especially those who also reviewed it. I am less than
impressed by the total lack of acknowledgment I’ve received from some others.
I appreciate that the book may not be
reviewed. As much as I would wish for a review, I never expected one. And after
all, when I was book reviews editor for the BFS, many publications were never
reviewed – it’s impossible to do so for every title received. My point is this:
I think that for websites and magazines that purport to promote the genre, it is
professional to at least mention a new book when received, and thereby support
colleagues who are in this game.
© Peter Coleborn
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