Name calling...

In case you don't know, I publish the Alchemy Press imprint; we have two anthologies in the pipeline, still open to submissions. Check out here and here for details. And those who've been paying attention will know that the editor of Pulp Heroes, Mike Chinn, has catastrophic email problems: he has no email at all (oh, the joys of upgrading to a better, faster package!). So I've been receiving subs on Mike's behalf. 

If you read the submissions page for Pulp Heroes you will see that Mike's name is mentioned in the guidelines. So why on Earth would writers address him as "Dear Sir or Madam" or "To Whom it May Concern"? "Dear Editor" is acceptable, but -- come on! -- if the name is there, use it.